Tractorbeam ®'s profile

Billy Jealousy

Tractorbeam ®
•
Branding
Billy Jealousy

A leading mens skin care line with distribution in over 700 doors, including Nordstrom, Barney's, and Neiman Marcus
Challenge
Develop a brand for a startup looking to penetrate a small, but rapidly growing market segment. Find ways to differentiate amongst a crowd of new competitors.
Execution
Tractorbeam developed a brand concept around the everyman who isn't every man. Brand development included brand name, logo, photography, and merchandising mix. A spirited national print campaign supported packaging, web and apparel design.


brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
brand identity print Print campaign apparel brand inspiration promotional piece Billy Jealousy Tractorbeam
Billy Jealousy
Published:
Tractorbeam ®'s profile

Owner

Tractorbeam ®'s profile
Dallas, TX, USA

Billy Jealousy

A leading mens skin care line with distribution in over 700 doors, including Nordstrom, Barney's, and Neiman Marcus

Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives